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  Invitational Marketing Plan CDE- Richland Community College  
  Megan Coy  3/8/2021 2:51:00 PM  

Invitational Marketing Plan CDE - May 6, 2021
Hosted virtually by Richland Community College

MARK your calendars!

Richland Community College will be hosting an invitational Marketing Plan CDE on May 6, 2021.  The contest will be virtual with team presentations done via Zoom, and written plans submitted electronically.

If you have students interested in the marketing field of Agribusiness, the Marketing Plan Career Development Event (CDE) may be just what they are looking for to explore this career path. 

In this CDE, a team of three students research and present a marketing plan for an agricultural product, supply or service.  More students, perhaps a class, may help with the research for the plan.

This contest has two parts, a written marketing plan, and a presentation via Zoom.

The national CDE rules will be followed at this invitational, and can be found in the FFA National Career and Leadership Development Events Handbook (

Details about the Marketing Plan CDE can be found at the National FFA CDE link -

The Box folder at this link contains:

  • Marketing Plan Guide
  • Marketing Plan Additional Resources
  • Marketing Plan Examples from National CDE

Written Plans are due by 5:00 pm on April 16, 2021 and must be submitted electronically as a Google doc.  Details on written plan submission will be sent to registered teams.  Questions, contact Dave Shiley at

The top 10 teams, based on the written plan scores, will be invited to present their plan to a panel of judges on May 6th.  Teams that are selected to present their plan on May 6th will be notified no later than April 23, 2021.

Registration deadline: April 6, 2021

Registration and Questions contact

Dave Shiley
Outreach Coordinator for Agricultural Programs
Richland Community College
217-875-7211, Ext. 6408

Megan Coy
Facilitating Coordination in Ag Education (FCAE)
Phone: 217-493-8791 Cell: 217-493-8791
Address: 801 N. Country Fair Dr, Champaign, IL 61820
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